Got a big idea to launch —stat— but feel like you’re spinning your wheels?
Fact: most strategic communication plans are out of touch with their audience and what their audience craves. Somehow, the whole “strategy” bit is getting left out.
Which means scores of innovative, difference-making ideas—ideas that would forever improve the lives of children and families in our communities—falter and fade away.
It’s not because they’re not exactly what their community needs. They are. But because, if you’ll humor us for a moment: it’s like they’ve been written on paper airplanes no one bothered to fold properly.
So...what to do?
Need your news or fresh idea megaphoned straight into the open ears of exactly who needs to hear it? We’ll help.
If you’re an executive director, program officer, policy director, district superintendent, or just an all-around A+ human with a plan to make kids’ lives better (we see you!)—you need a direct pipeline to communicate your big release, new strategic plan or huge announcement with your ideal audience.
And if you want said audience to listen attentively, give you funding and excitedly help spread the word (ahem: you do) — we can make that happen.
Why work with Forthright Advising on your strategic communications plan?
Because budgets don’t grow on trees (sadly).
If you’re investing in a communications agency, you need precise results. You’re not into the whole “throw spaghetti at the wall and see what sticks” method. You need a research-backed media relations plan that delivers.
Because you know data makes the difference.
Whether you need audience research or a competitor analysis—you’re looking for a partner who can sort out exactly where you stand, so you can make the most impact.
Because you and your team aren’t interested in business as usual, even though many organizations are stuck in that loop.
But pushing the status quo takes grit. And you need a straight-talking partner to support your innovative plans with rock-solid research (and yes, chutzpah).
Because you’re a thought leader...
...and you want to make sure you’re positioning yourself and your organization as such.
Our strategic communications plans are custom built and based on collaboration. But no matter what your goals are, you’ll always get:
Clarity around exactly who your audience is.
(Spoiler: it’s never “the general public”.)
Tailored, research-backed messaging for you to use whenever, and wherever, you talk about your work.
Actionable tactics, plus a specific timeline to make it all happen.
"It was a pleasure to collaborate with the Forthright team. The research and insights you provided us throughout our working relationship was really valuable and has helped us immensely to refine our approach, gain additional visibility and more effectively reach our target audience."
— Colin Seale, CEO of thinkLaw
Ready to spread the word?
DON'T LET THAT BIG IDEA FIZZLE OUT.
Let’s broadcast your message to your ideal audience, so you can:
Stay ahead of the game
Reach the right people
Make change happen—even with those budget cuts
